The You Parade: Crowd Creator

AR | Media Design 

The You Parade: Crowd Creator generates an AR crowd of enthusiastic, celebratory versions of you. Participate in a series of joyful moments, where can throw your hands in the air, fist pump, applaud yourself, and jump up and down. Each moment projects these crowd choreographies into a massive, surrounding float — turning DTLA into a cavernous, digital throng of celebratory motion.

As a part of the Parade Town exhibition at the ArtCenter DTLA building, The You Parade: Crowd Creator is on display for public viewing until March 2022.

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Created in collaboration with Kate Ladenheim